Greeting: Hello

I’m Jess, a curious and creative product & design leader who thrives on building impactful products, businesses, and user experiences through strong collaboration.

With over 12 years of experience, I lead work and life with empathy, humility, and grace. I love using strategic problem-solving and collaboration skills to define relationships between business objectives, user challenges, product management, and design.

A smiling woman with long brown hair, wearing large transparent glasses and a tan headband, outdoors.

Design & PM Work

What is it like to work with me?

My Design Principles

Two hands forming a heart shape around a smaller heart.

Be Helpful

Use the resources you have available to you to help your users, the business, and your coworkers. Help the most amount of people and hurt the least. Make the hard decisions.

Line drawing of a balanced scale, representing justice or law.

Ethics-First Decision-Making

Remove Bias and understand your own, with the help of reflection, diversity insight, and research by prioritizing accessibility over beauty or novelty, and nurture an environment where ideas can be freely shared without fear of judgment.

A target with concentric circles and an arrow hitting the bullseye.

Intentional About Design

Understand the needs of both users and the business by focusing on the problem and the purpose, keeping in mind both effects on today and the future, determining success/failure, and always thinking about maintainability and scalability.

My Creative Process

No two projects are the same, and this is a general overview of how I work alongside people. Some projects may skip steps or change the order, which is fine because the design process isn’t always straight. This is a general outline that explains the stages and the work involved.

My UX and product process is really rooted in bringing clarity to messy spaces, aligning people around what matters most, and making sure we’re solving the right problem.

Understand the Users & Business to Define the Problem

Investigate what’s actually going on for the user and the business. That means talking to users, partnering with CX, stakeholders, looking at data, and asking a lot of why questions.

Align the Team Around a North Star

Once we’re clear on the problem, I align the team around a shared direction and north star. From there, I shape the experience, starting with simple, intuitive flows and then moving into high-quality design that’s actually useful, not just polished.

Determining Impact Value/Get the Product in Users Hands

I’m very intentional about scope. I focus on delivering the most impactful value first, even if that means making tradeoffs, so we can get something in users’ hands quickly and learn from it.

Partner with Cross-functional Teams Especially Engineers Throughout

I stay close to engineering throughout, collaborating early and often to move faster and avoid rework. I ensure scope changes and trade offs are communicated forward to keep all team pointed in the same direction including CX, marketing, sales, product, and stakeholders. And once we ship, I’m always looking at usage and feedback to continue improving.

At the end of the day, I care about building the right thing, with the team aligned, in a way that truly works for users.

A Few Books That Influenced My Craft and Process

If you love books, like I do, and want to learn more about how I've shaped my processes over time, be sure to check out the books below! I've recommended them to all the individuals I've mentored over the years.